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Paddle Blog

Discover what sustainable growth in SaaS really looks like with expert insights shared every month

What is value-based pricing and why you need it
What is value-based pricing and why you need it
Paddle
What Is Dynamic Pricing and How to Implement It
What Is Dynamic Pricing and How to Implement It
Paddle
Price testing: 3 reasons to never a/b test your pricing strategy
Price testing: 3 reasons to never a/b test your pricing strategy
Paddle
Going global: In numbers, the opportunity and challenges of expanding internationally
Chloe Dormand
Competitive Pricing: Pros and cons of competition-based pricing
Competitive Pricing: Pros and cons of competition-based pricing
Paddle
Going global: How and why localization is the secret to international success
Chloe Dormand
How to change your SaaS product pricing
How to change your SaaS product pricing
Paddle
Paddle turns 10: Learnings from the last decade
Christian Owens
Data shows saas discounting lowers saas ltv by over 30%
Data shows saas discounting lowers saas ltv by over 30%
Paddle
6 pricing objectives & how to choose the best for growth
6 pricing objectives & how to choose the best for growth
Paddle
Expansion revenue: an underutilized growth lever
Danette Acosta
Combining PLG and sales-led growth: How Iconosquare went from freemium to 6 million ARR
Emily Whindus
The need to keep data privacy in mind when acquiring customers
Paddle
Psychological Pricing: Strategies, Advantages & Examples
Psychological Pricing: Strategies, Advantages & Examples
Paddle
A recession is looming: Here’s what the data shows
Chloe Dormand