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Monetization

SaaS Finance

A comprehensive guide to SaaS finance (bookings vs. revenue vs. collections vs. MRR). by Patrick Campbell Finance and accounting team members are the unsung heroes of the subscription and SaaS world,…

Updated 5 years ago by Neel Desai

Quantified Buyer Personas

How Well Do You Really Know Your Customer?. By Patrick Campbell Any self-respecting SaaS founder in today's industry will tell you; don't even think about putting your customers on the back burner. T…

Updated 5 years ago by Neel Desai

Why you need a pricing strategy

Every SaaS company is different, but almost every single one makes a mistake that puts the company in jeopardy. You put your blood, sweat, and tears into building something from nothing, but when it…

Updated 5 years ago by Neel Desai

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